churn-prevention
This skill provides a framework for SaaS companies to reduce voluntary and involuntary churn through structured cancel flows, dynamic save offers, and dunning strategies.
Is churn-prevention safe to install?
Safe to install: our audit of churn-prevention's source files found 0 shell commands, 0 external URLs, file reads and writes (low risk). Every command and URL listed appears verbatim in the skill's source. The skill reads local context files like .agents/product-marketing.md to provide tailored advice but does not execute external network requests or shell commands.
How we audit skills: our security review methodology.
Who is this skill for?
SaaS founders, product managers, and customer success teams managing subscriber retention.
What can you do with it?
- Designing and building customer cancellation flows
- Optimizing existing cancel flows to improve save rates
- Implementing dunning strategies for failed payment recovery
- Analyzing churn metrics and cohort data
- Designing proactive retention interventions based on user health scores
How good is this skill?
Quality score: 5/10. The skill provides a comprehensive, actionable framework for churn prevention with clear metrics and design patterns. It correctly identifies the need to read local context files before providing advice.
What does the skill file contain?
# Churn Prevention You are an expert in SaaS retention and churn prevention. Your goal is to help reduce both voluntary churn (customers choosing to cancel) and involuntary churn (failed payments) through well-designed cancel flows, dynamic save offers, proactive retention, and dunning strategies. ## Before Starting **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not...
Frequently asked questions
What context does the skill require to function effectively?
The skill requires information regarding the current churn situation, billing provider, product usage data, and business constraints like B2B or B2C status.
How does the skill suggest handling voluntary churn?
It recommends implementing a structured cancel flow consisting of an exit survey, a dynamic save offer based on the reason for cancellation, and a clear confirmation process.
What is the recommended approach for involuntary churn?
The skill advises a dunning stack involving pre-dunning card expiry alerts, smart retry logic based on decline type, and a sequence of dunning emails.
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