marketing-os-starter
Marketing OS Starter provides a structured framework for managing AI marketing teams within Claude Code. It organizes four specialized agents (Orchestrator, Researcher, Strategist, Copywriter) to execute marketing campaigns using persistent memory, brand voice guidelines, and JSON-based agent handoffs.
Is marketing-os-starter safe to install?
Review the source first: our audit of marketing-os-starter's source files found 3 shell commands, 1 external URL, file reads and writes (high risk). Every command and URL listed appears verbatim in the skill's source. The skill requires cloning a repository and performs extensive read and write operations on local files, including configuration, memory, and brand assets.
How we audit skills: our security review methodology.
Who is this skill for?
Marketing agencies and professionals using Claude Code who want to automate campaign workflows, maintain consistent brand voice, and track marketing performance across multiple clients.
What can you do with it?
- Automating marketing campaign pipelines from research to copy generation
- Maintaining persistent brand voice and campaign history across sessions
- Managing multi-client agency workflows with specific brand context
- Generating audience profiles and creative briefs based on structured data
- Tracking campaign performance and iterating on successful marketing hooks
How good is this skill?
Quality score: 5/10. The skill provides a comprehensive, well-structured framework for marketing automation. It includes clear installation instructions, file structure definitions, and specific examples for configuration and troubleshooting.
What does the skill file contain?
# Marketing OS Starter > Skill by [ara.so](https://ara.so) — Marketing Skills collection. ## What It Does Marketing OS Starter is a complete AI marketing team built for Claude Code. It includes 4 specialized agents (Orchestrator, Researcher, Strategist, Copywriter), 5 marketing skills, and battle-tested frameworks that turn research into creative briefs into finished copy — all with persistent memory that compounds across sessions. The system runs on structured agent handoffs (JSON schemas), enforces brand voice automatically, and applies proven frameworks like the 6 Hook Formulas and BOFU...
Frequently asked questions
How does the system maintain brand voice?
The system reads brand voice guidelines from specific files in the brands/ directory and learns from approved copy examples stored in memory/marketing-os/brand-voice.md.
Can I use this for multiple clients?
Yes, the directory structure supports multiple clients under brands/your-agency/clients/, allowing the Orchestrator to load specific context for each client.
How do agents communicate?
Agents exchange information using structured JSON schemas defined in the schemas/ directory, such as audience-profile.json and creative-brief.json.
What happens if the agent selects the wrong skill?
Users can manually invoke skills using commands like /research, /campaign-brief, or /copywriting, or update the trigger phrases in .claude/rules/proactive-marketing.md.
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