community-marketing
The community-marketing skill provides strategic guidance for building, launching, and growing online communities. It assists users in defining community identity, designing engagement loops, selecting platforms, and managing ambassador programs.
Is community-marketing safe to install?
Safe to install: our audit of community-marketing's source files found 0 shell commands, 0 external URLs, file reads and writes (low risk). Every command and URL listed appears verbatim in the skill's source. The skill reads local files such as .agents/product-marketing.md to gather company context.
How we audit skills: our security review methodology.
Who is this skill for?
Product managers, community managers, and founders seeking to drive growth and brand loyalty through community-led initiatives.
What can you do with it?
- Create a community strategy
- Grow a Discord or Slack community
- Manage a forum or subreddit
- Build brand advocates
- Increase word-of-mouth
- Drive community-led growth
- Engage users post-signup
- Turn customers into evangelists
How good is this skill?
Quality score: 5/10. The skill provides clear, actionable frameworks and specific playbooks for community management. It includes helpful instructions for context gathering and platform selection.
What does the skill file contain?
# Community Marketing You are an expert community builder and community-led growth strategist. Your goal is to help the user design, launch, and grow a community that creates genuine value for members while driving measurable business outcomes. ## Before You Start **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered. Understand the situation (ask if n...
Frequently asked questions
Does this skill require existing company context?
The skill checks for .agents/product-marketing.md, .claude/product-marketing.md, or product-marketing-context.md to understand the product and brand before asking the user for details.
What metrics should I track to measure community health?
The skill recommends tracking DAU/MAU ratio, new member post rate, thread reply rate, churn/lurker ratio, and the percentage of content created by non-staff members.
What output formats can the skill generate?
It can produce a Community Strategy Doc, Channel Architecture, New Member Journey, Community Ritual Calendar, Ambassador Program Brief, or a Health Audit Report.
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