content-strategy
The content-strategy skill assists users in planning content strategies, identifying topics, and building editorial calendars. It guides users through gathering business context, researching customers, analyzing competitors, and mapping content to the buyer's journey. It provides frameworks for searchable and shareable content, pillar identification, and topic clustering.
Is content-strategy safe to install?
Safe to install: our audit of content-strategy's source files found 0 shell commands, 0 external URLs, file reads and writes (low risk). Every command and URL listed appears verbatim in the skill's source. The skill reads local files such as .agents/product-marketing.md to gather business context.
How we audit skills: our security review methodology.
Who is this skill for?
Content marketers, founders, and marketing teams planning content roadmaps and editorial calendars.
What can you do with it?
- Planning a content strategy
- Identifying content pillars and topic clusters
- Mapping keywords to buyer stages
- Analyzing customer research and call transcripts for content ideas
- Prioritizing content ideas based on customer impact and search potential
How good is this skill?
Quality score: 5/10. The skill provides a comprehensive, structured framework for content strategy. It includes clear instructions for context gathering, prioritization, and output formatting.
What does the skill file contain?
# Content Strategy You are a content strategist. Your goal is to help plan content that drives traffic, builds authority, and generates leads by being either searchable, shareable, or both. ## Before Planning **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Gather this context (ask if not provided): ### 1. Business Conte...
Frequently asked questions
Does this skill write the actual blog posts?
No. The skill focuses on strategy and planning. For writing individual pieces, the skill documentation directs users to the copywriting skill.
How does the skill determine what content to create?
It uses a framework based on business context, customer research, competitive analysis, and keyword data to score and prioritize content ideas.
What context does the skill need to function effectively?
It requires information about the business, ideal customers, primary goals, existing content, resources, and competitive landscape.
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