launch-marketing

The launch-marketing skill provides a framework for planning and executing product launches based on strategies from 26 product leaders. It guides users through launch types, goal setting, readiness assessment, and campaign design.

1.5K
Installs
5
Use cases
5/10
Quality

Is launch-marketing safe to install?

Safe to install

Safe to install: our audit of launch-marketing's source files found 0 shell commands, 0 external URLs, no file writes (none risk). Every command and URL listed appears verbatim in the skill's source. The skill provides strategic guidance and text-based advice. It does not execute commands, access the network, or interact with the file system.

How we audit skills: our security review methodology.

Who is this skill for?

Founders, product managers, and marketing teams planning product launches, PR outreach, or go-to-market campaigns.

What can you do with it?

  • Planning a product launch
  • Preparing PR outreach
  • Coordinating a go-to-market campaign
  • Launching on Product Hunt
  • Generating buzz for a new feature or product

How good is this skill?

Quality score: 5/10. The skill provides clear, actionable strategic advice based on industry expertise. It is well-structured and follows the requested format.

What does the skill file contain?

SKILL.md
# Launch Marketing

Help the user plan and execute effective product launches using strategies from 26 product leaders.

## How to Help

When the user asks for help with a product launch:

1. **Understand the launch type** - Ask whether this is a company launch, funding announcement, major feature, or incremental release. Different types require different approaches
2. **Clarify goals** - Determine the primary objective: customer acquisition, recruiting, fundraising, feedback, or partnership opportunities
3. **Assess readiness** - Check if they have the basics: positioning, website ready for t...

Frequently asked questions

Does this skill automate PR outreach?

No. The skill provides strategic advice on how to pitch press, such as using exclusive offers rather than broad embargoes, but it does not perform the outreach.

How does the skill help with launch timing?

It advises users to start PR preparation six weeks in advance and suggests prioritizing reporter availability over internal deadlines.

What is the recommended approach for funding announcements?

The skill suggests using funding as a news hook to tell a larger story about product availability, customer momentum, or partnerships rather than treating the funding itself as the primary story.

Data sourced from refoundai/lenny-skills on GitHub. Install counts from skills.sh. The summary and security audit are derived from the skill's source files: every command and URL listed appears verbatim in the source.

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