ads-tiktok
The ads-tiktok skill performs a 28-point audit of TikTok Ads accounts, evaluating creative quality, technical setup, bidding, campaign structure, and TikTok Shop performance. It calculates a health score and generates a report with an action plan based on platform-specific benchmarks.
Is ads-tiktok safe to install?
Safe to install: our audit of ads-tiktok's source files found 0 shell commands, 0 external URLs, file reads and writes (low risk). Every command and URL listed appears verbatim in the skill's source. The skill reads local reference files to perform its audit and generates a report file. It does not execute shell commands or make network requests.
How we audit skills: our security review methodology.
Who is this skill for?
Digital marketers and media buyers managing TikTok advertising campaigns.
What can you do with it?
- Auditing TikTok Ads account health
- Evaluating creative quality against platform specifications
- Assessing TikTok Shop integration and performance
- Comparing Smart+ campaign performance against manual campaigns
- Generating actionable reports for campaign optimization
How good is this skill?
Quality score: 5/10. The skill provides a clear, structured framework for auditing TikTok ads with specific metrics and thresholds. It relies on local reference files for its logic, ensuring consistent evaluation.
What does the skill file contain?
# TikTok Ads Deep Analysis ## Process 1. Collect TikTok Ads data (Ads Manager export, Pixel/Events API status) 2. Read `ads/references/tiktok-audit.md` for full 28-check audit 3. Read `ads/references/benchmarks.md` for TikTok-specific benchmarks 4. Read `ads/references/platform-specs.md` for creative specifications 5. Read `ads/references/scoring-system.md` for weighted scoring algorithm 6. Evaluate all applicable checks as PASS, WARNING, or FAIL 7. Calculate TikTok Ads Health Score (0-100) 8. Generate findings report with action plan ## What to Analyze ### Creative Quality (30% weight) - ...
Frequently asked questions
What specific areas does the audit cover?
The audit covers creative quality, technical setup, bidding and budget, campaign structure, and performance metrics.
How does the skill determine the TikTok Ads Health Score?
It evaluates 28 checks across five categories with weighted scoring: Creative Quality (30%), Technical Setup (25%), Bidding & Budget (20%), Structure & Settings (15%), and Performance (10%).
Does this skill support TikTok Shop analysis?
Yes, it evaluates TikTok Shop setup, including product catalog synchronization, video shopping ads, and shop conversion benchmarks.
What output files does the skill produce?
It generates a TIKTOK-ADS-REPORT.md file containing the 28-check findings, creative scorecard, performance comparisons, and quick wins.
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