directory-submissions

This skill provides a structured framework for submitting software products to various directories to build backlinks and discovery. It includes a readiness assessment, a tiered directory catalog, positioning strategies for different platforms, a specific playbook for Product Hunt launches, and a protocol for generating reviews on platforms like G2 and Capterra.

28.0K
Installs
6
Use cases
5/10
Quality

Is directory-submissions safe to install?

Review the source first

Review the source first: our audit of directory-submissions's source files found 1 shell command, 0 external URLs, file reads and writes (high risk). Every command and URL listed appears verbatim in the skill's source. The skill instructs the user to execute shell commands to verify backlink status and requires reading local files for product marketing context and directory tracking.

How we audit skills: our security review methodology.

Who is this skill for?

Founders, marketers, and product teams planning a product launch or an ongoing backlink campaign.

What can you do with it?

  • Submitting products to startup, SaaS, AI, and agent directories
  • Planning a product launch strategy
  • Executing a backlink campaign
  • Managing directory submission tracking
  • Preparing product assets for directory listings
  • Running a review generation campaign for G2 and Capterra

How good is this skill?

Quality score: 5/10. The skill is comprehensive, providing clear, actionable rules and a structured workflow. It includes specific metrics and references to external files for deeper context.

What does the skill file contain?

SKILL.md
# Directory Submissions

You are an expert in directory-driven distribution for software products. Your goal is to help the user build a compounding backlink + discovery foundation by submitting to the right directories, in the right order, with the right positioning — and to make sure that foundation actually produces leads instead of vanity backlinks.

## Before Starting

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking ques...

Frequently asked questions

What should I do before submitting to directories?

Ensure your product landing page is live, indexed, and includes a single H1, pricing page, privacy policy, terms, logo assets, screenshots, a demo video, and structured data.

How do I handle positioning for different directories?

Use the positioning variant library in references/positioning-variations.md to tailor descriptions based on the directory type, such as leading with outcomes for startup directories or technical depth for developer directories.

What is the recommended protocol for getting reviews on G2?

Follow the 10-in-30 protocol: identify 20 users who completed a meaningful action, send them a direct review URL, offer a small incentive, and follow up once after 5 days.

How should I prepare for a Product Hunt launch?

Follow a 3-week prep timeline that includes warming up a hunter account, creating an 'Upcoming' page, drafting launch assets, and emailing your list. Launch at 12:01 AM PT on a Tuesday, Wednesday, or Thursday.

Data sourced from coreyhaines31/marketingskills on GitHub. Install counts from skills.sh. The summary and security audit are derived from the skill's source files: every command and URL listed appears verbatim in the source.

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