ads-audit
The ads-audit skill performs a multi-platform paid advertising audit by delegating tasks to specialized subagents for Google, Meta, LinkedIn, TikTok, Microsoft, and Apple Ads. It collects account data, calculates health scores based on platform-specific weights, and generates a prioritized action plan including an executive summary and quick wins.
Is ads-audit safe to install?
Review before installing: our audit of ads-audit's source files found 0 shell commands, 0 external URLs, file reads and writes (medium risk). Every command and URL listed appears verbatim in the skill's source. The skill reads local files for data collection and writes audit reports, action plans, and quick win documents to the local file system.
How we audit skills: our security review methodology.
Who is this skill for?
Digital marketers and media buyers seeking a comprehensive health assessment of their paid advertising accounts across multiple platforms.
What can you do with it?
- Auditing Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, and Apple Ads accounts.
- Calculating platform-specific and aggregate advertising health scores.
- Generating prioritized action plans and quick wins for advertising campaigns.
- Assessing cross-platform budget allocation, tracking consistency, and creative alignment.
How good is this skill?
Quality score: 5/10. The skill documentation is clear, well-structured, and provides specific details on the audit process, scoring methodology, and output formats.
What does the skill file contain?
# Full Multi-Platform Ads Audit This audit operates under the **10-Principle Thinking Framework** (see `ads/references/thinking-framework.md`). OBSERVE (External + Internal) dominates data collection, THINK + CONNECT (Lateral) dominate analysis, CONNECT (System) + ACCEPT dominate synthesis and prioritization. If the audit feels mechanical, you are skipping a principle. ## Process 1. **Collect account data**: request exports, screenshots, or API access 2. **Validate**: confirm at least one platform's data is available before proceeding 3. **Detect business type**: analyze account signals per...
Frequently asked questions
Which advertising platforms does this skill audit?
It audits Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, and Apple Ads.
What data does the skill require to perform an audit?
It accepts account exports, screenshots, or manual data entry for the supported advertising platforms.
How does the skill determine the aggregate health score?
It calculates the aggregate score by summing the platform scores multiplied by their respective budget shares.
What output files does the skill generate?
It generates ADS-AUDIT-REPORT.md, ADS-ACTION-PLAN.md, and ADS-QUICK-WINS.md.
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